What happened in the 2010s?
🎵 Globalization of Music: Streaming platforms enable artists from all over the world to reach international audiences.
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Further Reading
Digital Music Distribution: Reaching a Global Audience - HyperTribe (hypertribe.com)
Here's How Internationalism Helps Artists Reach a Global Audience (sugomusic.com)
A Look at Streaming and Globalization of Regional Popular - KEEP (asu.edu)
'Glocalisation' of Music Streaming within and across Europe - LSE (ac.uk)
Spotify's Rise to Global Dominance in Music Streaming - Quartr (quartr.com)
Impact of Streaming Services on the Music Industry (jessicanortheystudios.com)
View of Local Trends in Global Music Streaming (aaai.org)